CASSE STUDY

Golden Charcoal

CHALLENGE

Promoting the production line and the resulting products, to generate demand both for the sale of equipment and for the products resulting from the production line.

OUTCOME

Over 30 companies got interested in the production line and over 500 people got interested in purchasing the end product.

Our strategy
& approach

We approached this project from two intersecting directions, as shown below:
1. Creating the commercial message for distribution companies, through a presentation video with the description of the production line and the necessary materials and updating the website with the latest information.
2. Creating the commercial message for the end users, to generate demand for the end product resulting from the production line

Implementation
and results

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